{"id":3935,"date":"2020-07-30T12:12:25","date_gmt":"2020-07-30T12:12:25","guid":{"rendered":"https:\/\/karlmax-berlin.com\/konzept-und-design\/"},"modified":"2021-12-13T16:45:35","modified_gmt":"2021-12-13T16:45:35","slug":"concept-and-design","status":"publish","type":"page","link":"https:\/\/karlmax-berlin.com\/en\/concept-and-design\/","title":{"rendered":"Concept and Design"},"content":{"rendered":"<div class=\"wpb-content-wrapper\">[mk_page_section bg_image=&#8221;https:\/\/karlmax-berlin.com\/wp-content\/uploads\/2020\/07\/conceptdesignbackground.png&#8221; bg_image_portrait=&#8221;https:\/\/karlmax-berlin.com\/wp-content\/uploads\/2020\/07\/asset-5.png&#8221; bg_color=&#8221;#9cc426&#8243; bg_position=&#8221;right bottom&#8221; bg_repeat=&#8221;no-repeat&#8221; bg_stretch=&#8221;true&#8221; section_id=&#8221;lp-header-title&#8221; sidebar=&#8221;sidebar-1&#8243;][vc_column][vc_empty_space][vc_empty_space][vc_empty_space][vc_row_inner][vc_column_inner width=&#8221;2\/3&#8243;][mk_fancy_title tag_name=&#8221;h5&#8243; color=&#8221;#ffffff&#8221; font_family=&#8221;none&#8221; el_class=&#8221;lp-title&#8221;]\n<h5>Concept and Design<\/h5>\n[\/mk_fancy_title][vc_column_text el_class=&#8221;lp-title&#8221; css=&#8221;.vc_custom_1599732556954{margin-bottom: 0px !important;}&#8221;]Concept, user experience (UX) and user interface (UI) come first in app projects. Only when the challenges in this field are dealt with well can an app be accepted by users. And as they\u2019re the ones that decide whether an app is successful or not, it\u2019s worth taking a precise look. As well as user needs, there are of course technical guidelines to be considered, trends to weigh up and corporate design to incorporate.[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=&#8221;52px&#8221;][vc_empty_space height=&#8221;52px&#8221;][\/vc_column][\/mk_page_section][mk_page_section section_layout=&#8221;right&#8221; padding_top=&#8221;52&#8243; sidebar=&#8221;sidebar-2&#8243;][vc_column][vc_empty_space][mk_fancy_title font_family=&#8221;none&#8221;]\n<h1>Our team of experts will bring your idea to the finish line<\/h1>\n[\/mk_fancy_title][vc_column_text css=&#8221;.vc_custom_1596110245608{margin-bottom: 0px !important;}&#8221;]The concept lays out the fundamental features and flows that are then made available to future users in the app. That\u2019s why we also use the term user experience, or UX. The design builds on this to define the interface on which features can later be used. This interface with the customer is called the user interface, or UI.<\/p>\n<div id=\"links-link-3935\" class=\"sh-link links-link sh-hide\"><a href=\"#\" onclick=\"showhide_toggle('links', 3935, 'Show more', 'Show less'); return false;\" aria-expanded=\"false\"><span id=\"links-toggle-3935\">Show more<\/span><\/a><\/div><div id=\"links-content-3935\" class=\"sh-content links-content sh-hide\" style=\"display: none;\">Our design department works closely with the developers in our Berlin office so that we can react to changing client needs in a productive, agile way. Our clients benefit from our many years of experience in developing and designing various apps and mobile web applications as well as the fact that we\u2019re always up to date in terms of the latest benchmarks and design trends.<\/div>[\/vc_column_text][vc_empty_space][vc_empty_space][mk_fancy_title font_family=&#8221;none&#8221;]\n<h1>The Three pillars of a successful project<\/h1>\n[\/mk_fancy_title][vc_row_inner][vc_column_inner width=&#8221;1\/4&#8243;][vc_icon type=&#8221;linecons&#8221; icon_linecons=&#8221;vc_li vc_li-shop&#8221; color=&#8221;black&#8221; size=&#8221;xl&#8221;][vc_empty_space][\/vc_column_inner][vc_column_inner width=&#8221;3\/4&#8243;][vc_column_text css=&#8221;.vc_custom_1596103577085{margin-bottom: 0px !important;}&#8221;]<strong>1. UNDERSTANDING THE MARKET AND CUSTOMERS<\/strong><\/p>\n<p>Everything begins with a vision. We draw focus to the needs of users by carrying out market research and user questionnaires or tests. Based on these, we analyze functional needs and search for the right technical solutions. We regularly revisit these steps, even during our product development, to improve user-friendliness if necessary.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space][vc_row_inner][vc_column_inner width=&#8221;1\/4&#8243;][vc_icon type=&#8221;linecons&#8221; icon_linecons=&#8221;vc_li vc_li-pen&#8221; color=&#8221;black&#8221; size=&#8221;xl&#8221;][vc_empty_space][\/vc_column_inner][vc_column_inner width=&#8221;3\/4&#8243;][vc_column_text css=&#8221;.vc_custom_1596103570963{margin-bottom: 0px !important;}&#8221;]<strong>2. DESIGNING SOLUTIONS<\/strong><\/p>\n<p>Easily understandable and carefully considered features bind users to applications and products. Attractive design generates trust in your product and your brand. They inspire the user to download, interact and recommend. Our designers create uniquely beautiful and intuitively functional interfaces based on results-oriented best practices.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space][vc_row_inner][vc_column_inner width=&#8221;1\/4&#8243;][vc_icon type=&#8221;linecons&#8221; icon_linecons=&#8221;vc_li vc_li-phone&#8221; color=&#8221;black&#8221; size=&#8221;xl&#8221;][vc_empty_space][\/vc_column_inner][vc_column_inner width=&#8221;3\/4&#8243;][vc_column_text css=&#8221;.vc_custom_1596103508338{margin-bottom: 0px !important;}&#8221;]<strong>3. BUILDING THE PRODUCT<\/strong><\/p>\n<p>We develop mobile apps for Android, iOS and Flutter as well as backend software with administrative features. Many products require multifaceted solutions that we implement with agile methods. The concept and design are developed further during the implementation phase. Ideally, based on initial user feedback or test results.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space][vc_empty_space][vc_empty_space][mk_fancy_title font_family=&#8221;none&#8221;]\n<h1>The Three UI Design Deliverables<\/h1>\n[\/mk_fancy_title][vc_column_text css=&#8221;.vc_custom_1599732601344{margin-bottom: 0px !important;}&#8221;]Our services offer you support at three levels of project development. We begin with a draft &#8211; sometimes digital, but often on a whiteboard or flipchart. We can already use this draft for simple user tests and check fundamental flows. In the next step, the mock-up, more details are added, and an idea of visual components developed. Last but not least, we have a high-fidelity prototype, also encompassing the design. The interactions and their elements have now been completely defined &#8211; final implementation or comprehensive user tests can then begin.<br \/>\nAfter these phases have been completed, we implement \u201cdesign for dev\u201d &#8211; generating assets, transferring the design to the developers and collaboratively fleshing out details for each platform.<\/p>\n<p>After these phases have been completed, we implement \u201cdesign for dev\u201d &#8211; generating assets, transferring the design to the developers and collaboratively fleshing out details for each platform.[\/vc_column_text][vc_row_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_empty_space][vc_single_image image=&#8221;3877&#8243; img_size=&#8221;215\/410&#8243; alignment=&#8221;center&#8221;][vc_empty_space][vc_column_text align=&#8221;center&#8221; css=&#8221;.vc_custom_1596104023516{margin-bottom: 0px !important;}&#8221;]Sketch[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_empty_space][vc_single_image image=&#8221;3879&#8243; img_size=&#8221;215\/410&#8243; alignment=&#8221;center&#8221;][vc_empty_space][vc_column_text align=&#8221;center&#8221; css=&#8221;.vc_custom_1596104160906{margin-bottom: 0px !important;}&#8221;]MockUp[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_empty_space][vc_single_image image=&#8221;3881&#8243; img_size=&#8221;215\/410&#8243; alignment=&#8221;center&#8221;][vc_empty_space][vc_column_text align=&#8221;center&#8221; css=&#8221;.vc_custom_1596104170692{margin-bottom: 0px !important;}&#8221;]Prototype[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space][vc_empty_space][vc_empty_space][mk_fancy_title font_family=&#8221;none&#8221;]\n<h1>The three approaches<\/h1>\n[\/mk_fancy_title][vc_column_text css=&#8221;.vc_custom_1596110587345{margin-bottom: 0px !important;}&#8221;]From advice in the first step, through communication with the developers, to design drafts right through to the cherry on top. Our designers have many years of experience in conceptualizing and designing apps and mobile web applications. They work closely with the developers and know what it takes to ensure productive collaboration in an agile context to fulfil changing client expectations.[\/vc_column_text][vc_empty_space][vc_row_inner][vc_column_inner width=&#8221;1\/2&#8243;][mk_flipbox back_background_color=&#8221;#9cc426&#8243; image=&#8221;https:\/\/karlmax-berlin.com\/wp-content\/uploads\/2020\/07\/designfordev-e1596116984402.png&#8221; front_title=&#8221;DESIGN FOR DEV&#8221; back_title=&#8221;DESIGN FOR DEV&#8221; back_desc=&#8221;<\/p>\n<ul>\n<li>Prepare customer templates (if available) for agile work<\/li>\n<li>Formulate\/review epics and user stories<\/li>\n<li>Export assets for all mobile devices used<\/li>\n<li>Design check the final app<\/li>\n<li>Store presentation with visual elements and text support if applicable<\/li>\n<\/ul>\n<p>&#8221; back_desc_size=&#8221;14&#8243;][vc_empty_space][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;.vc_custom_1599732624366{margin-bottom: 0px !important;}&#8221;]You might say that design for dev is the final stretch in the design process up to implementation.<\/p>\n<p>Your project will be adjusted to the development process and we prepare the design for programming and release.<\/p>\n<p>So that your app can be delivered in the predefined time period, our concept and design team will be happy to take over preparation and transfer to development on your behalf.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space][vc_row_inner][vc_column_inner width=&#8221;1\/2&#8243;][mk_flipbox back_background_color=&#8221;#9cc426&#8243; image=&#8221;https:\/\/karlmax-berlin.com\/wp-content\/uploads\/2020\/07\/revamp-e1596117072910.png&#8221; front_title=&#8221;REVAMP&#8221; back_title=&#8221;REVAMP&#8221; back_desc=&#8221;<\/p>\n<ul>\n<li>Analyze existing app<\/li>\n<li>Prepare and evaluate change requests<\/li>\n<li>Adapt to iOS\/Material Guidelines<\/li>\n<li>Optimize user experience<\/li>\n<li>Edit functions and features<\/li>\n<li><i>Design for Dev<\/i><\/li>\n<\/ul>\n<p>&#8221; back_desc_size=&#8221;14&#8243;][vc_empty_space][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;.vc_custom_1597326692826{margin-bottom: 0px !important;}&#8221;]In a redesign, we optimize the design of your existing product for you.<br \/>\nThis could mean adjusting the user interface to integrate the latest trends or design standards or overhauling user-friendliness.<br \/>\nPerhaps you have other design requests? Our design team will be happy to take care of them, always in close consultation with the development team. After all, the goal is to make operation as easy, intuitive and experiential for your users as possible.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space][vc_row_inner][vc_column_inner width=&#8221;1\/2&#8243;][mk_flipbox back_background_color=&#8221;#9cc426&#8243; image=&#8221;https:\/\/karlmax-berlin.com\/wp-content\/uploads\/2020\/07\/atob-e1596117055570.png&#8221; front_title=&#8221;FROM A TO Z&#8221; back_title=&#8221;FROM A TO Z&#8221; back_desc=&#8221;<\/p>\n<ul>\n<li>From concept to store<\/li>\n<li>Formulate product vision<\/li>\n<li>Design Sprint<\/li>\n<li>Define persona\/target group<\/li>\n<li>Market research<\/li>\n<li>User Flow &gt; Wireframes &gt; MockUps\/Prototype<\/li>\n<li><i>Design for Dev<\/i><\/li>\n<\/ul>\n<p>&#8221; back_desc_size=&#8221;14&#8243;][vc_empty_space][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;.vc_custom_1599732638502{margin-bottom: 0px !important;}&#8221;]We tackle everything from A to Z. We develop concepts and solutions for your product &#8211; from product vision to project planning right through to store release.<\/p>\n<p>We use agile UX principles and design thinking approaches to facilitate effective collaboration in an interdisciplinary team.<\/p>\n<p>In this process, we turn your vision into a high-quality digital product. Together with you, we ensure that an easily validated minimum viable product (MVP) is created so that real users can experience your USP.<\/p>\n<p>Our expertise lets us ensure that you get the right market assessments and palpable results.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/mk_page_section][mk_page_section section_id=&#8221;qa-ending&#8221; sidebar=&#8221;sidebar-1&#8243;][vc_column width=&#8221;2\/3&#8243;][mk_custom_box corner_radius=&#8221;6&#8243; bg_color=&#8221;#225a67&#8243;][vc_empty_space][vc_column_text el_class=&#8221;lp-title&#8221; css=&#8221;.vc_custom_1599732649937{margin-bottom: 0px !important;}&#8221;]\n<p style=\"text-align: center;\">Whether you want to adapt an existing app to the latest trends, a completely new idea needs visualizing or you already have design concepts and ideas. We can\u2019t wait to find out more about your concept and design project. If you\u2019re still in a very early idea phase, ask us about our workshops.<\/p>\n[\/vc_column_text][vc_empty_space][\/mk_custom_box][vc_empty_space][\/vc_column][vc_column width=&#8221;1\/3&#8243;][\/vc_column][\/mk_page_section][mk_page_section full_width=&#8221;true&#8221; visibility=&#8221;visible-sm&#8221; sidebar=&#8221;sidebar-1&#8243;][vc_column]<div role=\"form\" class=\"wpcf7\" id=\"wpcf7-f4343-o1\" lang=\"en-US\" dir=\"ltr\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/en\/wp-json\/wp\/v2\/pages\/3935\/#wpcf7-f4343-o1\" method=\"post\" class=\"wpcf7-form init\" novalidate=\"novalidate\" data-status=\"init\">\n<div style=\"display: none;\">\n<input type=\"hidden\" name=\"_wpcf7\" value=\"4343\" \/>\n<input type=\"hidden\" name=\"_wpcf7_version\" value=\"5.5.3\" \/>\n<input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_US\" \/>\n<input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f4343-o1\" \/>\n<input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/>\n<input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<input type=\"hidden\" name=\"_wpcf7_recaptcha_response\" value=\"\" \/>\n<\/div>\n<p><span class=\"wpcf7-form-control-wrap your-name\"><input type=\"text\" name=\"your-name\" value=\"\" size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Last name *\" \/><\/span><span class=\"wpcf7-form-control-wrap your-surname\"><input type=\"text\" name=\"your-surname\" value=\"\" size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"First name *\" \/><\/span><br \/>\n<span class=\"wpcf7-form-control-wrap your-email\"><input type=\"email\" name=\"your-email\" value=\"\" size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-email wpcf7-validates-as-required wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Email *\" \/><\/span><span class=\"wpcf7-form-control-wrap Unternehmen\"><input type=\"text\" name=\"Unternehmen\" value=\"\" size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Company *\" \/><\/span><br \/>\n<span class=\"wpcf7-form-control-wrap tel-126\"><input type=\"tel\" name=\"tel-126\" value=\"\" size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-tel wpcf7-validates-as-tel\" aria-invalid=\"false\" placeholder=\"Phone number\" \/><\/span><br \/>\n<span class=\"wpcf7-form-control-wrap your-message\"><textarea name=\"your-message\" cols=\"40\" rows=\"10\" class=\"wpcf7-form-control wpcf7-textarea wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Please enter your request here, your preferences of contacting, or simply a nice message. *\"><\/textarea><\/span><\/p>\n<p style=\"font-size:12px; color: #000 !important;\">* Mandatory fields<\/p>\n<p><button type=\"button\" id=\"formButton\" class=\"reveal\">5 optional questions<\/button><\/p>\n<p><\/br><\/p>\n<div id=\"form1\" class=\"expand\" style=\"display: none;\">\n<p style=\"color: #000 !important;\">Are you looking for one of our start packages?<\/p>\n<p><label data-children-count=\"1\"><input type=\"checkbox\" name=\"PRODUCT\" value=\"App Doctor: Problems in the stores\"><span class=\"wpcf7-form-control-wrap checkbox-524\"><span class=\"wpcf7-form-control wpcf7-checkbox wpcf7-exclusive-checkbox\"><span class=\"wpcf7-list-item first last\"><label><input type=\"checkbox\" name=\"checkbox-524\" value=\"App Doctor: Problems in the stores\" \/><span class=\"wpcf7-list-item-label\">App Doctor: Problems in the stores<\/span><\/label><\/span><\/span><\/span><\/label><label data-children-count=\"2\"><input type=\"checkbox\" name=\"PRODUCT\" value=\"Analysis and Maintenance\"><span class=\"wpcf7-form-control-wrap checkbox-524\"><span class=\"wpcf7-form-control wpcf7-checkbox wpcf7-exclusive-checkbox\"><span class=\"wpcf7-list-item first last\"><label><input type=\"checkbox\" name=\"checkbox-524\" value=\"Analysis and Maintenance\" \/><span class=\"wpcf7-list-item-label\">Analysis and Maintenance<\/span><\/label><\/span><\/span><\/span><\/label><label data-children-count=\"3\"><input type=\"checkbox\" name=\"PRODUCT\" value=\"Digitalization with Apps\"><span class=\"wpcf7-form-control-wrap checkbox-524\"><span class=\"wpcf7-form-control wpcf7-checkbox wpcf7-exclusive-checkbox\"><span class=\"wpcf7-list-item first last\"><label><input type=\"checkbox\" name=\"checkbox-524\" value=\"Digitalization with Apps\" \/><span class=\"wpcf7-list-item-label\">Digitalization with Apps<\/span><\/label><\/span><\/span><\/span><\/label><br \/>\n<\/br><\/p>\n<p style=\"color: #000 !important;\">How may we help you?<\/p>\n<p><label data-children-count=\"1\"><input type=\"checkbox\" name=\"PROJECT\" value=\"develop new app\"><span class=\"wpcf7-form-control-wrap checkbox-520\"><span class=\"wpcf7-form-control wpcf7-checkbox wpcf7-exclusive-checkbox\"><span class=\"wpcf7-list-item first last\"><label><input type=\"checkbox\" name=\"checkbox-520\" value=\"develop new app\" \/><span class=\"wpcf7-list-item-label\">develop new app<\/span><\/label><\/span><\/span><\/span><\/label><label data-children-count=\"2\"><input type=\"checkbox\" name=\"PROJECT\" value=\"optimize or upgrade existing app\"><span class=\"wpcf7-form-control-wrap checkbox-520\"><span class=\"wpcf7-form-control wpcf7-checkbox wpcf7-exclusive-checkbox\"><span class=\"wpcf7-list-item first last\"><label><input type=\"checkbox\" name=\"checkbox-520\" value=\"optimize or upgrade existing app\" \/><span class=\"wpcf7-list-item-label\">optimize or upgrade existing app<\/span><\/label><\/span><\/span><\/span><\/label><label data-children-count=\"3\"><input type=\"checkbox\" name=\"PROJECT\" value=\"concept and design consulting\"><span class=\"wpcf7-form-control-wrap checkbox-520\"><span class=\"wpcf7-form-control wpcf7-checkbox wpcf7-exclusive-checkbox\"><span class=\"wpcf7-list-item first last\"><label><input type=\"checkbox\" name=\"checkbox-520\" value=\"concept and design consulting\" \/><span class=\"wpcf7-list-item-label\">concept and design consulting<\/span><\/label><\/span><\/span><\/span><\/label><br \/>\n<\/br><\/p>\n<p style=\"color: #000 !important;\">Do you have specific expectations already?<\/p>\n<p><label data-children-count=\"1\"><input type=\"checkbox\" name=\"PROJECT\" value=\"Android\"><span class=\"wpcf7-form-control-wrap checkbox-521\"><span class=\"wpcf7-form-control wpcf7-checkbox\"><span class=\"wpcf7-list-item first last\"><label><input type=\"checkbox\" name=\"checkbox-521[]\" value=\"Android\" \/><span class=\"wpcf7-list-item-label\">Android<\/span><\/label><\/span><\/span><\/span><\/label><label data-children-count=\"2\"><input type=\"checkbox\" name=\"PROJECT\" value=\"iOS\"><span class=\"wpcf7-form-control-wrap checkbox-521\"><span class=\"wpcf7-form-control wpcf7-checkbox\"><span class=\"wpcf7-list-item first last\"><label><input type=\"checkbox\" name=\"checkbox-521[]\" value=\"iOS\" \/><span class=\"wpcf7-list-item-label\">iOS<\/span><\/label><\/span><\/span><\/span><\/label><label data-children-count=\"3\"><input type=\"checkbox\" name=\"PROJECT\" value=\"Cross-Platform (iOS & Android)\"><span class=\"wpcf7-form-control-wrap checkbox-521\"><span class=\"wpcf7-form-control wpcf7-checkbox\"><span class=\"wpcf7-list-item first last\"><label><input type=\"checkbox\" name=\"checkbox-521[]\" value=\"Cross-Platform (iOS &amp; Android)\" \/><span class=\"wpcf7-list-item-label\">Cross-Platform (iOS &amp; Android)<\/span><\/label><\/span><\/span><\/span><\/label><label data-children-count=\"4\"><input type=\"checkbox\" name=\"PROJECT\" value=\"Product Design (UI\/UX)\"><span class=\"wpcf7-form-control-wrap checkbox-521\"><span class=\"wpcf7-form-control wpcf7-checkbox product-design\"><span class=\"wpcf7-list-item first last\"><label><input type=\"checkbox\" name=\"checkbox-521[]\" value=\"Product Design (UI\/UX)\" \/><span class=\"wpcf7-list-item-label\">Product Design (UI\/UX)<\/span><\/label><\/span><\/span><\/span><\/label><label data-children-count=\"5\"><input type=\"checkbox\" name=\"PROJECT\" value=\"Backend\"><span class=\"wpcf7-form-control-wrap checkbox-521\"><span class=\"wpcf7-form-control wpcf7-checkbox\"><span class=\"wpcf7-list-item first last\"><label><input type=\"checkbox\" name=\"checkbox-521[]\" value=\"Backend\" \/><span class=\"wpcf7-list-item-label\">Backend<\/span><\/label><\/span><\/span><\/span><\/label><label data-children-count=\"6\"><input type=\"checkbox\" name=\"PROJECT\" value=\"Webdesign\"><span class=\"wpcf7-form-control-wrap checkbox-521\"><span class=\"wpcf7-form-control wpcf7-checkbox\"><span class=\"wpcf7-list-item first last\"><label><input type=\"checkbox\" name=\"checkbox-521[]\" value=\"Webdesign\" \/><span class=\"wpcf7-list-item-label\">Webdesign<\/span><\/label><\/span><\/span><\/span><\/label><br \/>\n<\/br><\/p>\n<p style=\"color: #000 !important;\">Do you have a specific budget assigned to the project?<\/p>\n<p><label id=\"budget\" data-children-count=\"1\"><input type=\"checkbox\" name=\"PROJECT\" value=\"no\"><span class=\"wpcf7-form-control-wrap checkbox-522\"><span class=\"wpcf7-form-control wpcf7-checkbox wpcf7-exclusive-checkbox\"><span class=\"wpcf7-list-item first last\"><label><input type=\"checkbox\" name=\"checkbox-522\" value=\"no\" \/><span class=\"wpcf7-list-item-label\">no<\/span><\/label><\/span><\/span><\/span><\/label><label id=\"budget\" data-children-count=\"2\"><input type=\"checkbox\" name=\"PROJECT\" value=\"below 20.000\"><span class=\"wpcf7-form-control-wrap checkbox-522\"><span class=\"wpcf7-form-control wpcf7-checkbox wpcf7-exclusive-checkbox\"><span class=\"wpcf7-list-item first last\"><label><input type=\"checkbox\" name=\"checkbox-522\" value=\"below 20.000\" \/><span class=\"wpcf7-list-item-label\">below 20.000<\/span><\/label><\/span><\/span><\/span><\/label><label id=\"budget\" data-children-count=\"3\"><input type=\"checkbox\" name=\"PROJECT\" value=\"20.000 to 50.000\"><span class=\"wpcf7-form-control-wrap checkbox-522\"><span class=\"wpcf7-form-control wpcf7-checkbox wpcf7-exclusive-checkbox\"><span class=\"wpcf7-list-item first last\"><label><input type=\"checkbox\" name=\"checkbox-522\" value=\"20.000 to 50.000\" \/><span class=\"wpcf7-list-item-label\">20.000 to 50.000<\/span><\/label><\/span><\/span><\/span><\/label><label id=\"budget\" data-children-count=\"4\"><input type=\"checkbox\" name=\"PROJECT\" value=\"50.000 to 100.000\"><span class=\"wpcf7-form-control-wrap checkbox-522\"><span class=\"wpcf7-form-control wpcf7-checkbox wpcf7-exclusive-checkbox\"><span class=\"wpcf7-list-item first last\"><label><input type=\"checkbox\" name=\"checkbox-522\" value=\"50.000 to 100.000\" \/><span class=\"wpcf7-list-item-label\">50.000 to 100.000<\/span><\/label><\/span><\/span><\/span><\/label><label id=\"budget\" data-children-count=\"5\"><input type=\"checkbox\" name=\"PROJECT\" value=\"more\"><span class=\"wpcf7-form-control-wrap checkbox-522\"><span class=\"wpcf7-form-control wpcf7-checkbox wpcf7-exclusive-checkbox\"><span class=\"wpcf7-list-item first last\"><label><input type=\"checkbox\" name=\"checkbox-522\" value=\"more\" \/><span class=\"wpcf7-list-item-label\">more<\/span><\/label><\/span><\/span><\/span><\/label><br \/>\n<\/br><\/p>\n<p style=\"color: #000 !important;\">How did you find us?<\/p>\n<p><label data-children-count=\"1\"><input type=\"checkbox\" name=\"PROJECT\" value=\"Google\"><span class=\"wpcf7-form-control-wrap checkbox-523\"><span class=\"wpcf7-form-control wpcf7-checkbox\"><span class=\"wpcf7-list-item first last\"><label><input type=\"checkbox\" name=\"checkbox-523[]\" value=\"Google\" \/><span class=\"wpcf7-list-item-label\">Google<\/span><\/label><\/span><\/span><\/span><\/label><label data-children-count=\"2\"><input type=\"checkbox\" name=\"PROJECT\" value=\"Friends\/Contacts\"><span class=\"wpcf7-form-control-wrap checkbox-523\"><span class=\"wpcf7-form-control wpcf7-checkbox\"><span class=\"wpcf7-list-item first last\"><label><input type=\"checkbox\" name=\"checkbox-523[]\" value=\"Friends\/Contacts\" \/><span class=\"wpcf7-list-item-label\">Friends\/Contacts<\/span><\/label><\/span><\/span><\/span><\/label><label data-children-count=\"3\"><input type=\"checkbox\" name=\"PROJECT\" value=\"Business partners\"><span class=\"wpcf7-form-control-wrap checkbox-523\"><span class=\"wpcf7-form-control wpcf7-checkbox\"><span class=\"wpcf7-list-item first last\"><label><input type=\"checkbox\" name=\"checkbox-523[]\" value=\"Business partners\" \/><span class=\"wpcf7-list-item-label\">Business partners<\/span><\/label><\/span><\/span><\/span><\/label><label data-children-count=\"4\"><input type=\"checkbox\" name=\"PROJECT\" value=\"Online Ads\"><span class=\"wpcf7-form-control-wrap checkbox-523\"><span class=\"wpcf7-form-control wpcf7-checkbox\"><span class=\"wpcf7-list-item first last\"><label><input type=\"checkbox\" name=\"checkbox-523[]\" value=\"Online Ads\" \/><span class=\"wpcf7-list-item-label\">Online Ads<\/span><\/label><\/span><\/span><\/span><\/label><label data-children-count=\"5\"><input type=\"checkbox\" name=\"PROJECT\" value=\"Social Media\"><span class=\"wpcf7-form-control-wrap checkbox-523\"><span class=\"wpcf7-form-control wpcf7-checkbox\"><span class=\"wpcf7-list-item first last\"><label><input type=\"checkbox\" name=\"checkbox-523[]\" value=\"Social Media\" \/><span class=\"wpcf7-list-item-label\">Social Media<\/span><\/label><\/span><\/span><\/span><\/label><label data-children-count=\"6\"><input type=\"checkbox\" name=\"PROJECT\" value=\"Others\"><span class=\"wpcf7-form-control-wrap checkbox-523\"><span class=\"wpcf7-form-control wpcf7-checkbox\"><span class=\"wpcf7-list-item first last\"><label><input type=\"checkbox\" name=\"checkbox-523[]\" value=\"Others\" \/><span class=\"wpcf7-list-item-label\">Others<\/span><\/label><\/span><\/span><\/span><\/label>\n<\/div>\n<p><input type=\"submit\" value=\"Send now\" class=\"wpcf7-form-control has-spinner wpcf7-submit\" \/><\/p>\n<p style=\"font-size:12px; color: #000 !important;\">By sending this form your data will be sent to us by e-mail via our provider. We will not use it for any other purpose and will not hand it to any third parties. We promise. You can revoke your consent to data collection and usage at any time by sending us a message.<\/p>\n<input type='hidden' class='wpcf7-pum' value='{\"closepopup\":false,\"closedelay\":0,\"openpopup\":false,\"openpopup_id\":0}' \/><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div><\/form><\/div>[\/vc_column][\/mk_page_section][vc_row][vc_column][vc_raw_js]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[\/vc_raw_js][\/vc_column][\/vc_row]\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[mk_page_section bg_image=&#8221;https:\/\/karlmax-berlin.com\/wp-content\/uploads\/2020\/07\/conceptdesignbackground.png&#8221; bg_image_portrait=&#8221;https:\/\/karlmax-berlin.com\/wp-content\/uploads\/2020\/07\/asset-5.png&#8221; bg_color=&#8221;#9cc426&#8243; bg_position=&#8221;right bottom&#8221; bg_repeat=&#8221;no-repeat&#8221; bg_stretch=&#8221;true&#8221; section_id=&#8221;lp-header-title&#8221; sidebar=&#8221;sidebar-1&#8243;][vc_column][vc_empty_space][vc_empty_space][vc_empty_space][vc_row_inner][vc_column_inner width=&#8221;2\/3&#8243;][mk_fancy_title tag_name=&#8221;h5&#8243; color=&#8221;#ffffff&#8221; font_family=&#8221;none&#8221; el_class=&#8221;lp-title&#8221;] Concept and Design [\/mk_fancy_title][vc_column_text el_class=&#8221;lp-title&#8221; css=&#8221;.vc_custom_1599732556954{margin-bottom: 0px !important;}&#8221;]Concept, user experience (UX) and user interface (UI) come first in app projects. Only when the challenges in this field are dealt with well can an app be accepted by users. And as [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Concept and Design | Karlmax Berlin<\/title>\n<meta name=\"description\" content=\"The main focus of our apps lays in the Usability. 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